From the article :
"In fact, I have my doubts about the importance of the mad shooting and ardent Photoshopping that preceded Friedman’s work with his brush. Bill Gates was right to give him only an hour. Unlike in the days when royals would sit for days for their artists—because they hoped to get great art from them—today, as Gates intuited, the specifics of the portrait weren’t worth too much of his time. Only the portrait’s existence mattered."
Later this week I will post a link to an article I was asked to write about contemporay portraiture and just how low it has sunk.